India’s real estate sector has reached a new milestone with the launch of the country’s first luxury-focused Rs 1,000 crore real estate investment fund. Spearheaded by ASK Property Fund in collaboration with India Sotheby’s International Realty, this initiative is set to redefine investments in the luxury housing segment across major cities.
Key Highlights
Fund Details:
Corpus: Rs 1,000 crore, with an additional green shoe option of Rs 500 crore.
Focus: High-end residential projects, holiday homes, and vibrant second-home markets, including religious destinations.Target Markets:
Cities: Mumbai, Bengaluru, and Delhi-NCR.
Developments: Premium villas and low-rise projects in coastal cities, hill stations, and sought-after second-home locations.Luxury Segment:
Projects with home prices starting at Rs 8 crore.
Focus on affluent buyers and premium developments tailored to their needs.Investor Base:
Targeted investors include family offices, HNIs, UHNIs, and institutional investors.
Strategic Collaboration
Amit Bhagat, Co-founder, CEO, and Managing Director at ASK Property Fund, stated:
"We are confident that India’s robust economic fundamentals and the increasing number of wealthy individuals will continue to drive growth in the country’s luxury residential real estate market."
Amit Goyal, Managing Director at India Sotheby’s International Realty, highlighted the partnership’s value, emphasizing the complementary expertise brought to this pioneering platform.
Market Trends
India’s residential real estate market is shifting towards premiumization, driven by higher-income urban demographic groups. Key insights include:
Sales of apartments priced Rs 2–5 crore grew 400% between 2019 and 2024.
Homes priced above Rs 20 crore saw a 270% rise since 2019.
The Rs 1–10 crore category registered a nearly 500% growth since 2019.
Mumbai remains the leader in luxury property sales, accounting for 78% of sales in the Rs 20–50 crore segment and 67% in the ultra-premium category (above Rs 50 crore).
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